Boy, a lot has happened in the last few years…
About six years ago, I started working at Ches Crosbie Barristers. In the three years that I was Marketing Director, we increased our target intake by 94%, enabling my employer (aka my father) to sell his practice.
That gave me the opportunity to help lawyer clients across North America with marketing and business development, so they can build their dream practices — without the risk, expense, and hassle of hiring an in-house marketing director.
In February, it will be three years since I established Proven Marketing for Lawyers Inc.
Positive reviews have been rolling in ever since. I even started getting more inquiries – not just from lawyers, but other professionals interested in growing their practices.
Professionals in financial and health services, for example, feel that my approach works for them, too. They’re right. Marketing principles and practices are virtually the same for all professional practices.
That’s why I decided to re-position my business to work with professionals in law, finance, health, and more.
I’m thrilled to announce that my company name is now officially Proven Marketing for Professionals Inc. As of November 2018, I’m Canada’s only education-based marketing consultant exclusively for professionals.
I’m really excited about this new chapter of expansion and growth. I wanted to share it with all of you.
Another great change is that I’ve moved my office into a bright and beautiful space in Halifax’s Bedford Basin Famer’s Market building. You can now find me at 397 Bedford Highway, Third Floor, Suite 311, Halifax NS, B3M 2L3. Please reach me at 902-453-1903.
As small businesses, we’re fortunate to have the agility that enables us to re-position, refresh, re-brand, and re-invent when the time is right. New opportunities and challenges present themselves unexpectedly, and it’s our job to adapt.
If you’d like to explore potential changes to your practice, email Hello@CatherineCrosbie.com to schedule a complimentary 30-minute appointment. If I can’t help you, I’ll point you in the direction of someone who can.
Cheers to agility and growth,
Founder & CEO
Proven Marketing for Professionals Inc.