Catherine’s Blog

July 17, 2020

5 Types Of Content That Get Backlinks And Improve Your Website’s SEO

Backlinks And SEO If you know anything about Search Engine Optimization (SEO), you know that adding quality content to your website is the first step in getting better exposure on search engines like Google. You may also know that SEO is a deep topic and there are many different factors […]
July 9, 2020

The Rise Of Wolf 8

Yellowstone National Park is a wilderness area located mostly in Wyoming. People killed off wolves in the area in the 1920s, but reintroduced the species in the 1990s to restore balance to the natural environment. Researchers who studied the wolves that were introduced have many stories to tell… One such […]
May 4, 2020

How To Write For Websites

A client recently asked me for feedback on an article that he commissioned for his website. Specifically, he wanted to know whether the article would add SEO value to his website. If you don’t know what SEO is, it stands for Search Engine Optimization. Content that is optimized for search, […]
April 22, 2020

How To Do Marketing In A Slow Economy

It’s mid-April 2020. Over one month ago, political leaders shut down economies around the world and asked people to stay home in effort to flatten the curve of the COVID-19 pandemic. Unprecedented restrictions on consumer behaviour and a climate of fear has created a depressed economy that will struggle to […]
April 4, 2020

Adapt To Succeed In A Post-COVID-19 Reality

Reason To Be Optimistic It’s stressful to be in the middle of a global pandemic! Here in Nova Scotia, Canada, we’re still in a State of Emergency in early April 2020. Many businesses are mandated to stay closed for the foreseeable future, and the news media have been reporting all […]