Catherine’s Blog

March 30, 2020

Opportunities For Entrepreneurs During Turbulent Times

No More Opportunities For Entrepreneurs…? The first few days of the COVID-19 pandemic were dizzying. Conditions in Europe were worsening, the virus was spreading throughout the United States, and the first few cases had arrived in Canada. That’s when the economy started to shut down. First massage and other physical […]
March 25, 2020

Marketing Fundamentals In A COVID-19 Economy

A few weeks ago, a local business person reached out an invited me to facilitate conversations about marketing for a MeetUp group for entrepreneurs. I’m always interested in meeting new people and sharing ideas, so naturally, I agreed to participate in the event. Originally, the topic of the MeetUp was […]
March 23, 2020

Can You Find The Opportunities?

These are unusual times. COVID-19 has brought the global economy to its knees, and small businesses like yours and mine are already feeling the consequences. Naturally, people are concerned. All the same, panic-induced paralysis won’t help and adopting a negative outlook is a self-fulfilling prophecy. We need to stay calm, […]
February 28, 2020

What Billionaires And Private Practice Have In Common

I recently read a great article in an investing newsletter that I subscribe to. The article talked about how building wealth often takes time and patience. Consider the world’s top billionaires. For many, the journey to billionairedom was rarely an overnight success. In order for the top self-made billionaires to […]
February 18, 2020

The Best Marketer Wins

It happens so often that professionals get stuck working in their businesses instead of on them. The reality is that those who work on their businesses end up building better and more profitable enterprises over time. Here’s an example… A friend recently shared his experience of trying RingCentral. RingCentral is […]